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Product Design.
Product Research.

SERVICE DESIGN

SYSTEM ARCHITECTURE

USER STUDY

UX & HCI DESIGN

RESEARCH

Work
Product design & research for data labelling platforms (LiDar, Radar, Image datasets)

The data labelling industry for computer vision models plays a critical role in developing AI systems by providing annotated datasets for 2D and 3D datasets (Images, LiDAR & Radar). These datasets enable machines to understand visual inputs effectively. Industries like autonomous vehicles, security, city planning, and healthcare rely heavily on such labelled data for applications such as object detection, environmental mapping, facial recognition, and medical imaging analysis. Advanced tools have been designed to enable precise labelling of objects in both 2D and 3D data formats. The tools designed, ensure accuracy and scalability, allowing AI models to perform reliably in real-world scenarios.

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Design to monitor and improve Vehicle Health through prescriptive & predictive ML Models

The Decision Support System offers an approach to vehicle health management by combining advanced analytics and intuitive data visualization. Through customizable dashboards, users can gain insights into current and future vehicle conditions, identify patterns leading to potential failures, and allocate resources effectively. The system’s ability to present both collective fleet health and detailed individual vehicle data ensures that maintenance and repairs are planned proactively, minimizing costs and operational downtime. By leveraging data visualization, the platform simplifies complex information, enabling stakeholders like mechanics, fleet managers, and drivers to make informed, timely decisions.

vehicle health monitoring system, prescriptive & predictive ML Models
Design for Street-Lane Optimization

Tool design to assist city planners, and efficiently allocate roadside activities such as parking, pick-up/drop-off zones, food trucks, and other setups. It combines analysis of traffic data with predictive and prescriptive machine learning simulations to visualize the impact of activity allocations on traffic flow and urban operations. By integrating machine learning-driven simulations with real-world traffic data, this tool enables city planners to balance urban activity management with traffic optimization, enhancing revenue generation.

design for street lane optimization, smart street
Immersive experience design and research for the Ajanta Caves, India

This project, aims to craft an interactive Mixed Reality experience (VR and augmentation) and a storytelling framework to give a walkthrough of the 29 Buddhist caves of Ajanta while informing the viewers of the significance behind astronomy, architecture, history, and other stories that played a role in the making of the caves and their paintings/ sculptures. An interactive data visualization was developed to study and compare the excavation timelines and activities of different caves. Additionally, an engaging interactive method was created to convey the Jataka Tales painted in the Ajanta Caves, bringing the ancient narratives to life and enhancing understanding of their historical and artistic significance.

Immersive experience design and research for Ajanta Caves, India
Design for Police Intelligence Engine for crime prediction and analysis

The engine was designed to process massive volumes of multi-dimensional data related to crime, such as records from social media, mobile devices, IoT systems, and law enforcement operations. This platform offers advanced analytical capabilities, including descriptive, predictive, and prescriptive analytics through data visualisations, to enable actionable insights, foster inter-agency collaboration, and improve operational efficiency in crime prevention and policing.

police intelligence engine for crime prediction, smart city
Design for a tech-driven ecosystem to uplift communities from Poverty

A tech-integrated ecosystem was designed to support the NGO’s mission of providing financial assistance and business training to individuals identified as below the poverty line to set up their own sustainable business. An end-to-end blueprint was developed, detailing stakeholder interactions and digital interventions at every stage of the user journey. The blueprint mapped both manual and digital processes for identifying eligible beneficiaries through automated verification processes.

design to uplift communities from poverty
Service design for a Credit System that allows farmers to procure farming resources from vendors

Design for an Agro-Fintech platform enabling farmers to procure products with instant credit solutions from vendors in rural areas. The existing operations, such as farmer eligibility checks, vendor loan processing, and loan approvals, were distributed across multiple platforms. These operations needed integration into a single system with automation at key stages to simplify workflows for all stakeholders. A blueprint was designed to streamline these processes, define tech flows, API interactions, and ensure seamless communication.

design for a credit system for farmers
Instructional design & data visualization to rediscover Mumbai’s Heritage

Mumbai is a city with over 590 heritage sites that capture its rich cultural history. These sites include world-renowned landmarks like the Chhatrapati Shivaji Terminus and the Elephanta Caves. Despite their significance, awareness about these sites is surprisingly low among locals. An interactive, educational platform was designed that not only highlights Mumbai’s architectural gems but also makes their exploration engaging and accessible to educate the masses.

Instructional design, data visualization for Mumbai heritage
Data Visualization for supply chain management with Blockchain integration

A method design for visualizing blockchain transactions to improve enterprise application interfaces. The system identifies business transactions and assets in a distributed ledger and translates these into visual elements that reflect asset states, order stages and transactions details. The visualization is role-based and use-case agnostic, offering a dynamic, real-time representation of asset flows and stakeholder interactions. Users can interact with these visual elements to drill down into transaction history, providing an integrated and transparent view of business processes.

Interactive data visualisation for supply chain enterprises on Blockchain
ed tech solution to train MBA student, aspirants and professionals
10. Instructional design & Gamification for an Ed-tech platform to assist MBA aspirants & practitioners.

Designing decision architecture for a conversational bot along with UX Design for Courses and Forums for a platform assisting MBA aspirants, students and practitioners with the aid of gamification.

Service design for a health-tech platform empowering Cancer patients to cultivate healthy exercise habits

A tech-driven platform providing personalized exercise programs for cancer patients to accelerate recovery. These tailored programs include live one-on-one exercise and meditation sessions, designed by health experts based on the patient's detailed medical history. The blueprint was designed to streamline operations, including patient onboarding, precise documentation of medical history, and seamless integration of live one-on-one sessions. It also highlighted interactions for effective feedback exchange between patients and experts to ensure continuous improvement and personalization.

design for cancer patients to cultivate healthy exercise habits

  |  © 2024 by Sitara Shah

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